You are probably looking for an Unbiased Print Profits Review after you received an invitation to join Michael Shih’s Training Program. I will show you in this detailed review all what you need to know about this program so that you know if Michael Shih is legit or just another scam.
But before we start talking about the course, let me explain shortly what POD (Print On Demand) Dropshipping is.
Print On Demand Dropshipping is simply selling products that you don’t own to people after you make your own unique designs and put them on the products. These could be T-Shirts, Necklaces, Mugs, Watches, Leggings, …etc. This is one of many ways allow you to make money with Shopify.
POD is a good way to get away from the competition when compared to Dropshipping with Aliexpress.com. Because products that are listed on AliExpress are being sold by many other dropshippers, which means that the market can get easily saturated with these products.
While with POD Products, you can create your own products with your unique designs and sell them away from your competition. Which means, more flexibility to control the prices of these products, longer life span over which you can advertise the products, and more important, you deal with fewer number of suppliers with a more guaranteed quality, reliability and a better shipping times.
And this is what the Print Profits Training Program is about.
Print Profits Review – Rankings
- Name: Print Profits
- Website: PrintProfits.com
- Founders: Michael Shih and Fred Lam
- Training or Components: 70 of 100 (Check the Pros & Cons Section below)
- Support: 90 of 100
- Price: $997 + Costs of the tools and Facebook Ads
- Legit/Scam: Legit (But Overpriced in my opinion)
Print Profits Overview
Print Profits is complete training program that shows you how to start and grow a dropshipping store from the scratch, mainly through selling Print On Demand (POD) products.
POD products include: necklaces, bracelets, hoodies, T-shirts, leggings, phone cases, mugs, watches and many other items.
Although Print Profits program focuses more on some of these products than others, but the techniques, procedures and tools shown in the program can be used with almost any other types of the products.
Actually, many of what you learn here can be also useful if you want to dropship with AliExpress, such as: Market Research, Competition Research, finding ideas and trends, setting up marketing campaigns, optimizing and scaling, …etc.
The training program shows you in a detailed, step-by-step process, how to start from the scratch by studying the market and finding a profitable niche with low competition, setting up and configuring your store, customizing your store based on your brand and your niche, installing a good POD app/supplier, finding ideas for your designs, outsourcing the designs, testing and finding the potentially winning designs, setting up Facebook Campaigns, optimizing and scaling winning campaigns, and it includes many bonuses that will help you make more money with your efforts.
I will list below the content of each module and of the bonuses with details about each item.
Print Profits Modules
The program modules are divided into 8 modules, each one of them includes a different number of videos covering a certain subject.
Here are the details about the modules and the videos in each one:
1 – Module 1: Build:
This module is all about starting the right way from the beginning. Rather than creating a full store with all the products and then finding out that you are in a non-profitable niche, or worse, a very competitive niche.
This is a mistake that I have done myself in the past with an AliExpress dropshipping store and it costed me over than $2000 to realize that I have gone after the most competitive niche ever (Yoga).
The videos in this module take you in a step-by-step process into having the right mindset in order to treat this as a real business, the basics of the POD Business Model, researching and finding the right niche, competitive analysis, getting the right domain name, creating a suitable logo, setting up the Shopify store, setting up the contact details such as: support E-mail and a Toll Free phone number, configuring the store and installing necessary Apps on your store.
Following are the titles of the lessons of this module:
- Build To Conquer
- The Basics
- Niche Research
- Brand Research
- Securing A Domain
- Creating Your Logo
- Acquiring Support Email
- Setting Up Shop
- Getting A Toll Free Number
- Configuring Your Store
- Recommended Print On Demand Apps For Shopify
- Mail Chimp
- Abandonment Protector
- Pixel Bay
2 – Module 2: Design Theory:
This section is about learning how to do design research in order to find out what works better in your niche, get ideas to create your own designs, finding and hiring designers online and how to work with them, creating the designs by yourself, research to ensure that your designs are not violating any copyright protection terms.
Following are the titles of the lessons in this module:
- Design Theory
- Design Research
- Research Shortcut
- Hiring A Designer
- Working With A Designer
- Creating Your Own Designs
- Copyright/Infringe Protection
3 – Module 3: Preparation:
This module is about helping you to find the best POD suppliers that Michael has already worked with and found to be reliable and provide high quality products, how to install their Apps, how to price your products to get the most sales and profits, how to set up your Facebook Business Account, how to create Ad Accounts and Fan Pages, angles that you can use to target your audience from, how to research your audience using Audience Insights Tool and the Facebook Graph Search Method, researching audience using Google Search, and some other techniques.
Here are the titles of the lessons of this module:
- Suppliers & Products
- Supplier App Install
- Price Psychology
- Facebokk For Business
- Creating Your Fan Page
- Audience Research
- Facebook Graph Search Method
- Google Search Method
- Your Royal Fans
4 – Module 4: Attract:
This Module is about getting the targeted traffic into your store through Facebook Ads, how to create ad campaigns, how to use the Pixel correctly, different types of Facebook Ads, how to set up targeting, how to analyze the data you collect from your campaigns and find winning products and ad sets, and most important, how Facebook ads work and how you should deal with them through his Facebook Blueprint that he follows and how to start with the first phase of testing products to collect data and test different designs.
Following are the titles of the lessons of this module:
- Facebook Advertising
- Pixel Mastery
- Ad Types
- Ad Creative
- Ad Manager
- Interest Marriage
- Facebook Blueprint
- Phase 1 – Spearhead Method
5 – Module 5: Optimization:
This Module is about reading the data from the testing campaigns you created in Phase 1 – Spearhead Method in Module 4 above. It teaches you what KPI’s (Key Performance Indicators) to look at so that you can evaluate your campaigns and the products you are promoting.
After that, you can decide which campaigns, Adsets and Ads to stop or scale.
In this module, you will learn the different methods of scaling both horizontally and vertically, and how to use manual bidding.
In my opinion, this module, along with module 4 above, are the most important and useful in the whole training program as many people lose lots of money on Facebook ads because they don’t know how to analyze their campaigns and how to tweak, optimize and scale them.
Following are the titles of different lessons of this module:
- Ad Performance
- Kill or Scale
- Scaling Your Ads
- Breakout Method
- Kartel Method
- Ripple Method
- Vertical Scaling
- Horizontal Scaling
- Manual Bidding
6 – Module – 6: Delivery:
This module is about managing the day-to-day tasks in order to keep your business moving smoothly and successfully.
You will learn to manage your fan page, how to deal with your audience, how to automatically moderate comments and save time and effort, running the store and doing the customer service effectively.
The titles of the lessons in this module are:
- Managing Your Fan Page
- Automated Comment Moderation
- Running Your Business
- Customer Service
7 – Module 7: Funnel Overview:
This module is about increasing your AOV (Average Order Value) through setting up funnels (sequence of events) so that you make customers purchase more products in the form of Upsells and Downsells.
Michael recommends useful tools to use in order to set-up these upsells and downsells easily, such as CartHook and ClickFunnels. He also walks you through setting them up. Be aware that these are paid tools that you have to pay for separately. ClickFunnels for example costs up to $97/month and CartHook costs around $100/month.
Following are titles of this module’s lessons:
- Funnel Overview
- ClickFunnels Setup
- CartHook Setup
- Funnel Setup
- Shopify Buy Button
8 – Module 8: Expansion:
This module is about expanding the means by which you reach your customers and make more sales with lower costs.
Some methods are: using Email Marketing which is relatively a cheap, but high quality traffic source, how to setup retargeting ads on Facebook to get the people who already visited your store but left without buying. This way you remind them of your products and maybe give them a special discount.
Also, you will learn here how to setup Google Search Campaigns to acquire hot customers that are actively looking for the products you are selling.
Also, you will learn how to sell out your store if you want to through platforms such as Flippa and Shopify Exchange.
You also will see how you can make your store compatible with the GDPR if you have visitors from Europe.
Following are the titles of this module’s lessons:
- Email Marketing
- Retargeting With Ads
- Google Search Brand Campaign
- Selling Your Business
- General Data Protection Regulation
Print Profit Bonuses
Print Profits Training Course also includes some bonuses with no additional costs. These bonuses are about find other places to show your products even without the use of the Shopify store.
Following are the bonuses:
1 – Bonus 1: Merch By Amazon:
Merch By Amazon is a service that allows you to sell T-shirts on Amazon Market Place even without holding inventory. You upload your designs, set the prices and when someone buys them, amazon collects the money, fulfill the order and sends you your profit.
However, when need to research the Keywords that people are using to look for T-shirts on Amazon and then, use them in the title and description of your T-shirts.
There are free and paid tools that you can use, and Michael will show you these tools.
You will see in this bonus how to setup your Merch By Amazon account, how to upload designs and write the description and title and setup the prices.
What is nice about this method is that you don’t have to pay for the traffic as it is free traffic.
Following are the titles of the lessons in this module:
- Getting Started
- Rapid Tiering Methods
2 – Bonus 2: Etsy Mastery:
This bonus is about using Etsy and show your products to more people. Etsy is great because it is a platform where people go looking for unique products, which is good for POD products.
You will see how to setup your Etsy account and store, how to list products, you will learn also how to connect one of the POD Apps with Etsy and make it easier to upload and create products and fulfill orders.
Following are the lessons of this bonus:
- Getting Started
- Supplier Automation
3 – Bonus 3: Funnel Stealer:
In this bonus, Michael shares with you a Funnel template that he used successfully to make 7-Figure in sales for free.
Here’s a photo of Michael being featured on the 2 Comma Club website after receiving the award of the 2 comma club from ClickFunnels after he made 7-Figure in sales using the funnel he build with ClickFunnels.
4 – Bonus 4: Google Shopping:
This is about learning how to find Google Shopping Campaigns. These are the campaigns that allow you to advertise and show product images, names, prices and some other info. These ads perform good when it comes to higher click through rate, lower cost per click and they grab more attention than traditional ads do.
You will learn here how to setup your Google Merchant Center account, Google Ads account, how to setup campaigns and tracking and how to optimize campaigns.
Here are the titles of the lessons in this section:
- About Google Shopping
- Account Setup
- Conversion Tracking
- Campaign Setup
- Campaign Optimization
Other Training Material & Resources
Two main resources are available for the students in order to interact actively with Michael and learn more in depth and ask questions:
1 – Bi-weekly Live Training:
Print Profits program also includes a Bi-weekly live training session, which is also recorded and you can access all the previous sessions at any time.
These are great as they cover some items of the training in details by showing the students live how to setup Facebook campaigns, Email campaigns, Research Audience, Utilizing Instagram to drive traffic to your store, …etc.
2 – Facebook Group:
Print Profits also have a closed Facebook Group for the members of the training where they can ask questions and get answers from Michael or from others in the group.
3 – A Guided Theme Setup:
There is a complete walk-through on how to setup the Konversion theme for your store and customize it for a better appeal and conversions.
Print Profits Pros & Cons:
- Michael is smart and experienced in what he teaches.
- A clear step-by-step guide.
- Bi-weekly Live Sessions and a dedicated Facebook Group.
- The program accepts students on certain periods during the years, and closes otherwise to focus on the current students.
- The bonuses are great in order to increase your sales and diversify your traffic sources.
- The program is a bit overpriced.
- Not many real life campaigns are being shown.
- Lots of affiliate links to different tools are being shared. Even though this doesn’t mean that you are going to pay more, but still, I don’t like the trainer sharing affiliate links on a paid course.
- The program has no refund policy, but there is a cancellation period of 3 days which allows you to get a full refund.
- Unrealistic Claims such as: “Build A Fully Automated eCommerce Business Using Nothing But Print-On-Demand”. Actually, there’s no dropshipping or POD business that is 100% automated. Yes, you can hire others to help you with some tasks, but you still need to manage them on almost daily basis. And most important, you need to do the Facebook Advertising by yourself, which is a very demanding and time consuming task.
- The product is being overhyped by many affiliate marketers because they will get high commissions if you buy it through their affiliate links. Which makes them write biased reviews in order to make you buy it.
Print Profit Audience
Although it is mainly focused on how to make money with the Print on Demand Model, You can still benefit from and use what you learn here in case you want to dropship with AliExpress as it teaches you how to do market research, competitive analysis, test products, optimize and scale Facebook ads, …etc.
So, actually anyone interested in building an E-commerce business with a Shopify store can benefit from this training.
Remember that you should also have the money to invest in the tools, designs (unless you do them yourself) and the Facebook ads for the first 3-6 months until you hopefully find a winning product and become profitable.
And of course, you have to put the time and effort consistently and be patient. This is NOT a get-rich-quick scheme.
However, if you don’t have the money to invest in the training or the tools and advertising, then you might be willing to pursue another online business method that you can even start for free at my recommended platform.
This method is Affiliate Marketing. And you can start it with no upfront cost at Wealthy Affiliate which you can join for free and gives you the basic training and provides you with the tools and the ability to build a free affiliate marketing website in less than 30 seconds. Check my review by clicking here and join now for free!
Print Profits Pricing Plans
You can join print profits for a one-time payment of $997. No refund policy, but there is a cancellation policy in the first 3 days that gets you a full refund.
Keep in mind that this includes only the training. You still need the money for the tools you will use, for the designers you will hire (unless you can do the designs yourself) and for the Facebook ads until you find a winning product.
If you don’t have this money, then as I mentioned in the section above, you can start an affiliate marketing business for free with wealthy affiliate. Which is in my opinion the best way to create a passive income online without the need of a big upfront cost or the hassle of dealing with customers, shipping, fulfillment, …etc. You can join Wealthy Affiliate for free from here.
Print Profit Support Review
Print Profits has a support team that you can contact in case you have any issues with your membership. Other than the active Facebook group and the Bi-weekly live sessions, I don’t think you need support since the program doesn’t include tools that you will use. All tools are external and you need to contact the support of each one in case you need any help.
While at Wealthy Affiliate, all the necessary tools are included inside the platform itself, which makes it easier as you can find the support in the same place instead of contacting different parties.
Conclusion – Is Print Profits A Scam Or Legit?
- Name: Print Profits
- Website: PrintProfits.com
- Founders: Michael Shih & Fred Lam
- Price: $997
- Overall Ranking: 80 of 100
- Scam/Legit: Legit (But Overpriced in my opinion)
- Overall OnlinePassiveIncomeGuide.com Rating: 80 of 100 (Check my # 1 recommendation to make passive income through affiliate marketing 97 of 100)
Print Profits is NOT a scam. As I mentioned earlier, if you are already in the E-commerce space or you would like to get into this business model and have the money to invest in it, then you can go ahead with Print Profits. But be prepared to pay other expenses (up to $1000 or more) until you start making profit.
But if you don’t have such a budget, or looking for a better way to make money online with less headache, then I recommend that you learn affiliate marketing at wealthy affiliate were you can start for free, no risk involved.
Click Here to join Wealthy Affiliate now!
So, let me know if you have any questions or concerns regarding this Print Profits Review in the comments section below and I will be happy to answer them 🙂